Published
Feb 23, 2026
Category
SEO
Industry
Tech Accessories E-commerce
Success Story – Brenthaven
Introduction
In six months, SEOJetty deployed AI send-time optimization for Brenthaven, transforming low engagement into a 122% open rate increase and 211% CTR boost.
Client Overview
Brenthaven is a US-based e-commerce brand providing premium tech accessories to B2B/B2C markets (Website asset: cosmopolitanlasvegas.com).
The Challenge
Standardized, fixed-time email blasts completely missed subscriber availability windows. This caused low open rates and poor promotional ROI despite a premium product line.
Goals & Success Metrics
Increase open rates by 100%+ and CTR by 200%+ via AI scheduling within six months.
Strategy
We replaced “batch-and-blast” methods with Seventh Sense AI. Rationale: Behavioral mapping delivers emails exactly when individuals check inboxes, maximizing engagement without increasing ad spend.
Execution
- Integrated Seventh Sense AI.
- Analyzed historical B2B/B2C engagement.
- Automated personalized send windows.
- Monitored and refined predictive algorithms.
Measurement & Attribution
Success was measured by tracking open rates by time, CTR evolution, and revenue per email.
Results
- 122% email open rate increase (6 months)
- 211% CTR improvement
- Significant customer retention/revenue growth
The Turning Point
Recognizing that B2B and B2C segments had entirely divergent engagement patterns requiring distinct AI modeling.
Lessons Learned
- Automation mitigates small-team constraints.
- Individual behavioral analysis drastically outperforms demographic segmentation.
- Optimizing send-time is the fastest lever for email ROI.
What’s Next
Expanding predictive behavioral mapping to SMS and cross-channel campaigns over the next 90 days.
About SEOJetty + CTA
SEOJetty scales B2B/B2C revenue through data.
